Today, promotional messages try to reach us pretty much 24/7. As we move about our lives, marketers and advertisers are constantly fighting for our attention -- and because of that, we've become pretty intolerant of interruptive promotional messages. [Read more...]
... They really liked the following posts from HubSpot this week. Our most shared content includes posts about social media, email, content marketing, leadership, and virality.
Below are the five posts from this week that received the greatest number of social shares. Take a few minutes to catch up on anything you've missed. [Read more...]
We all know how big Vin Diesel is — muscularly-speaking.
But the actor's muscles are nothing in comparison to his gigantic presence on Facebook.
With 78.8 million Likes and counting, the Fast and Furious star is the eighth most-liked page on the massive social network, according to InsideFacebook. While we're big fans of Diesel's work as an action star, we can't be alone in thinking, "Wait, what?"
Diesel's status as a Like-monster might not surprise many of you, who, statistically speaking, probably like him already. But it surprises us. To grasp how crazy this is, consider what pages Vin Diesel is bigger than Read more...More about Facebook, Entertainment, Lists, Vin Diesel, and Facebook Fans
Nowadays, sports fans from around the world look to Twitter and Facebook for sports banter and live updates rather than typical online news outlets. Social media plays a huge part in where we get our sports news, how we connect with other fans, and how we interact with our favorite (and least favorite) sports teams and athletes.
Egyptian police are looking to develop social media-monitoring software that experts say would be the first to understand multiple forms of written Arabic, and allow government officials to profile any user.
Experts told Mashable this system, first reported on June 2, would be the first to combine proficiency in colloquial as well as Romanized Arabic with the ability to zero in on specific government targets. Egyptian officials would be able to identify and analyze everything from patterns of extremist speech to people "spreading hoaxes and claims of miracles," and would also be able to profile the social networks of people who officials want to investigate Read more...More about Censorship, Social Media, Arabic, Police, and Egypt
CAC stands for customer acquisition cost -- it's a metric your CEO obsesses over.In other words, your CAC is the total sales and marketing cost required to acquire a new customer over a given time period. That time period could be a week, a month, a quarter, or even a year. [Read more...]