It isn't easy to come up with an idea for an eclectic music video that's never been done before — but that's what OK Go keeps doing. And now that the band may have exhausted all earthly ideas, its members have taken to the sky.
The new video for "Upside Down & Inside Out" puts band members in a S7 Airlines plane, combining some of OK Go's favorite elements — bright colors, random props and the single-take shot — with zero-gravity conditions.
Though commonly associated with space travel, zero-gravity can be created in Earth's atmosphere if an airplane flies in a parabolic shape. Once the plane reaches the top of the parabola and starts its descent, it will create the feeling of zero-gravity for those on board (and their balloons and piñatas) Read more...More about Video, Music, Entertainment, Space, and Russia