Mobile 2.0 | Cheryl Waller

46 New Digital Media Resources You May Have Missed

July 16, 2011 by Stephanie Buck Leave a Comment

Get ready for Mashable‘s weekly roundup! This week, we’ve performed original Google+ analysis, prepared you for the Mac OS X Lion release, and pointed you toward the best fictional Twitter accounts. We’ve celebrated startups and mourned space shuttle finales.

So review the list of important resources you may have missed over the past week. Tune in for more great stories and tools coming at you sooner than you can say “Spotify.”

Editors’ Picks

How Are People Really Using LinkedIn? [INFOGRAPHIC]
As the size of its network grows, LinkedIn is steadily getting more useful. But how are people really using the fast-growing service?
What’s In a Name: Google+ Is Your Plus One
Ever wonder why Google picked a search-unfriendly and clumsy name for its ambitious new social network? The answer may be right in front of you.
Preparing Your Mac for Mac OS X Lion
Mac OS X 10.7 Lion is right around the corner. Is your Mac ready?
10 Animals With More Social Media Fans Than Major Media Outlets
Animals are the real rulers of the social media world, with accounts that consistently have some of the widest followings online.
HOW TO: Spruce Up a Boring Resume [INFOGRAPHIC]
Use digital tools to get your resume into shape.
5 Ways to Encourage Customers to Share Your Content
Enabling people to share a company’s campaign with friends is only half the battle; you’ve got to give them a compelling reason to socialize. Here are five tips to get started.

Social Media

Top 10 Twitter Trends This Week [CHART]
Wondering which topics had Twitter abuzz this past week? Check out the full list of top trends.
HOW TO: Promote Your Band With Turntable.fm
Imagine if you could raise awareness about your band just by playing music. Musicians of the world, meet Turntable.fm.
10 Must-Follow Fictional Twitter Accounts [PICS]
Whether you want to be amused by your favorite caped crusaders, keep up with the cartoon characters you like the most or see tweets from film baddies, you’ll find it all in this fun list.
10 Best Practices for Bands on Facebook
We contacted music industry experts to put together the following list of best practices for using Facebook to promote your music.
Can Social Media Help Feed A Billion Hungry People?
The world’s population is set to reach 7 billion people — how can you use social media to make a difference?
4 Reasons Why Email Overload Is Your Own Fault [OPINION]
The problem of inbox chaos isn’t about technology or web culture. It’s about how we handle it.
HOW TO: Make a Google+ Desktop App
Want an easy way to access Google+ while using Google Apps accounts? Here’s how to create a Google+ desktop app.
The Google+ Cheat Sheet [PIC]
This Google+ cheat sheet includes most of the common syntax, hotkeys and tips you need to know to use Google+ like a pro.
Do We Need an Internet Freedom Movement?
The prevailing wisdom that “technology created by innovative companies will set us all free” is anything but reality says Rebecca MacKinnon, an Internet freedom activist that spoke at TED Global on Tuesday in Edinburgh, Scotland.
5 Hilarious Google+ Parodies [VIDEOS]
We’ve found five funny videos that offer a comedic look at the new service, including some classic memes updated for the occasion and some spoof walkthroughs that will make you smile.
12 Top YouTube Videos for Social Good
YouTube is becoming a great way to raise awareness and funds for good causes. Here are 12 enormously popular videos that did it right.
Can Google+ Sustain Growth Beyond Early Adopters?
Google+ is getting rave reviews in the tech press and from early adopters, but we’ve seen that with social networks before. Does Plus have what it takes to succeed long term?
5 Online Tools For Activists, By Activists
Here are five social media tools for activists who need to keep their security, both digital and personal, in mind.
5 Chrome Extensions That Improve Google+
Whether you want to get better notifications, enjoy improved sharing options, or scroll through your stream faster, there’s a free Chrome Extension to help.
Spotify: A Hands-On Look at the Desktop App
Here’s a look at how Spotify’s desktop service works.

For more social media news and resources, you can follow Mashable’s social media channel on Twitter and become a fan on Facebook.

Tech & Mobile

3 Cool Web Apps for Your Online Convenience
Need a better resume, a way to dump that daily deal you don’t want or some fancy-looking affordable artwork? We’ve found three great apps just for those purposes.
5 Services For Building Websites on a Budget
Need a website but don’t have web skills or a fat wallet? These five sites offer affordable and easy-to-use web design tools.
HOW TO: Upload iPhone Photos to Google+
Who says Android phone users get to have all the fun uploading photos to Google+? Here’s how to do that with an iPhone, too.
5 Things to Know About WordPress 3.2
Check out what’s new, improved and enhanced in WordPress 3.2.
6 Hot Mobile Search Trends From Google & Bing
The search giants chat about how mobile search compares to PC search — and what you can expect for the future of mobile search.
How Mobile Tech Is Being Used to Fight Carmageddon
Carmageddon is poised to bring Los Angeles to a standstill, but several mobile tech companies are helping commuters handle the chaos.
The State of the Web: An Interactive HTML5 Infographic
Here’s a mammoth, interactive infographic that shows many touchpoints in the overall landscape of the web.
How 4 Cities Are Deploying High-Tech Bike Sharing Programs
Cities around the world — including Denver, Toronto, Montreal and San Francisco — are at various stages of bike-sharing initiatives, offering membership-based systems for short-term rentals of bikes to get around urban areas.
5 Trends Shaping the Mobile Gaming Industry
Insight into consumption of and attitudes towards mobile gaming, based on Mintel’s Mobile Gaming report.
Are We In A Tech Bubble? Here’s The History [INFOGRAPHIC]
We’re giving you a few straightforward graphs and charts to help you get some better perspective on the issue.
How 9 Food Trucks Use Tech To Drive Business
We found food trucks all over the country that are going high-tech. Take a look and see how the trucks are innovating with marketing tools, productivity apps and the vehicle itself.
Lorem Ipsum Generators: 10 Ways To Make Your Dummy Text More Fun
If you’re not feeling those faux Latin phrases, we’ve got 10 alternatives that are guaranteed to boost the fun factor on your place-holding text.

For more tech news and resources, follow Mashable’s tech channel on Twitter and become a fan on Facebook.

Business & Marketing

5 Ways To Develop a Company Culture for Remote Teams
Despite the difficulty of distance, it is possible to grow a company culture when your staff is spread around the world. You just have to work a little harder at it.
10 Tips for Better B2B Community Management
The companies that use your products are made up of people, after all. Here are 10 ways to get them talking with each other in ways that can inform your business.
The Biggest Tech IPOs of 2011 [INFOGRAPHIC]
Singlegrain decided to condense the biggest tech IPOs of 2011 into a single infographic. It provides an overview of how each of these technology giants turned into billion-dollar Wall Street darlings.
HOW TO: Measure the Success of Group Buying Deals
Group buying is hot, but which metrics are going to tell you the full ROI story?
4 Ways To Make Your Office Greener [INFOGRAPHIC]
It pays to go green. Green your office and save some cash with tips from this infographic.
The Entrepreneur’s Guide to Coffee Shop Etiquette
The ultimate guide for entrepreneurs hoping to mind their Ps and Qs while working from their local café.
HOW TO: Turn Fans Into Brand Ambassadors
Turning fans into ambassadors is easier for some brands than others, but here are some tips anyone can use.
6 Successful Foursquare Marketing Campaigns to Learn From
There are now 500,000 businesses on Foursquare — here’s a look at how 6 of them are seeing success on the location-based platform.
HOW TO: Establish Business Credit
A strong credit history is the foundation for success. To start building your small business credit, here are the initial steps you should take.
5 Best Practices for Applying Game Mechanics to Your Website
Keeping the gaming elements of your site fun and current are essential for user retention. Check out these 5 proven tips.
The Beginner’s Guide to Facebook Commerce
Selling on or through Facebook now has a name: F-commerce. In this post, we’ll break down the ins and outs of this digital buzzword.
What’s the Appeal of Freelancing? [INFOGRAPHIC]
This infographic illustrates the pros and cons of being a freelancer.
How the Web & Daily Deals Have Changed Coupons [INFOGRAPHIC]
Here’s a look at the changes coupons have seen, along with data on the rise of daily deals.

For more business news and resources, you can follow Mashable’s business channel on Twitter and become a fan on Facebook.

Image courtesy of Flickr, webtreats.

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Filed Under: Facebook, Google, search engine optimization, Social Networking Tagged With: acquisitions, Blogging, business, Business Lists, Channels, ecommerce, Facebook, faketown, features, funding, Gadgets, gaming, google plus, How-To, infographics, List, Lists, Marketing, Mobile 2.0, Mobile Apps, Mobile Lists, search engine optimization, SEO, social media, Social Media Lists, Social Networking, tech, technology, Twitter, Web 2.0, Web Apps, Web Design

40 New Digital Media Resources You May Have Missed

July 9, 2011 by Stephanie Buck Leave a Comment

Whew! This week was awash with news. So, we transformed that news into advice, tips and how-to’s that you can reference for years to come.

Take Facebook’s video chat launch — we’ll guide you in setting it up. Or the space shuttle launch — we provide the Twitter accounts for dozens of astronauts and space experts. And Google+ has been on the minds of millions — we present its pros and cons. Mashable not only releases breaking news, we help you learn how to apply it to your business, your interests and your personal life.

If spare time for reading didn’t exactly factor into your busy week, here’s a roundup of resources that appeared on Mashable.

Editors’ Picks

Top 10 TrueHDR iPhone Photos
We showcase 10 fantastic TrueHDR iPhone photographs in this gorgeous gallery.
5 Tips for Creating More Efficient Social Media Processes
Find out how your business can save time, money and other valuable resources by creating more efficient social media processes.
11 Startups That Found Success By Changing Direction
Sometimes the best thing your company can do is something else.
15 Keyboard Shortcuts to Enhance Your PC Productivity
If you’re aiming to speed up your workflow and impress your colleagues at the same time, check out these little keyboard gems.
How the Private Space Race Has Taken Off
Private manned spaceflight is set to revolutionize aerospace and give future generations the ability to visit the stars on the cheap.
Space Exploration: 9 Private Sector Companies Ready to Take Off
After Atlantis launched on Friday, NASA’s shuttle program will end. But thanks to private sector companies, space exploration is far from over.
HOW TO: Measure the ROI of a Content Marketing Strategy
Measuring the ROI on content is difficult, especially if you’re not judging success by ad revenue. Here are three steps to effectively measure your content strategy.

Social Media

Google+: The Pros & Cons
Here are some pros and cons of Google+ from the social network’s early users.
Top 10 Twitter Trends This Week [CHART]
Wondering which topics had Twitter abuzz this past week? Check out the full list of top trends.
3 New Apps For Self Improvement
Since Americans had some extra time last weekend for the Fourth of July, we highlighted three startups with products that could help you improve your finances, dating conundrums or skills.
Mashable Picks: Our 11 Favorite Tumblr Themes
Browsing for a beautiful new blog? These 10 Tumblr themes come highly recommended by Mashable staff.
The History of America, As Told by Facebook [PIC]
In honor of Independence Day, The New York Times published an op-art depicting America’s would-be Facebook profile, entitled “Like It or Unfriend It?”
HOW TO: Import Your Facebook Contacts on Google+
A new Google Chrome extension makes extracting Facebook contacts a lot easier, helping new Google+ users more easily reconstruct their respective social graphs.
10 Accessories to Cheer Up Your Office Break Room [PICS]
If your company staff room’s highlights are a handful of tattered magazines, a tired vending machine and a half-dead plant, then take a look at these creative ideas.
The Connected States of America [INFOGRAPHIC]
The Connected States of America shows that social interactions do not always coincide with administrative borders.
HOW TO: Get Your Own Google+ Vanity URL
Gplus.to lets you create a vanity URL for your Google+ Profile.
HOW TO: Launch Facebook Skype Video Chat [PICS]
Our first look, with images, at Facebook’s Skype-powered video chat.
The 20 Most-Shared Video Ads This Month
Angry Birds get real and a video with a real bird turns out to be fake in June’s 20 Most-Shared Video Ads of the Month.
10 Top Google+ Users Weigh In on the Web’s Newest Social Network
We’ve scoured the profiles, Twitter feeds and blogs of the top Google+ users. You might be surprised to hear their reviews of the recent social networking phenomenon.
4 Fresh Ways To Share Video on Twitter
When words or pictures won’t suffice on Twitter, rev up your tweets by sharing videos via these four sharing services.
Which TV Shows Were the Most Social in June? [INFOGRAPHIC]
Trendrr put together an infographic detailing the most social TV shows on broadcast and cable in June 2011.
4 Ways Colleges Can Take Their Social Media Presence to the Next Level
Most schools have a social presence, but what strategies can they use to take it from good to great?
Space Tweets: 23 Must-Follow Twitter Accounts for Astronomy Lovers
Twitter provides a wealth of astronomy information. Here are 23 ways to space out your Twitter feed.

For more social media news and resources, you can follow Mashable’s social media channel on Twitter and become a fan on Facebook.

Tech & Mobile

Texting Teens: Typing Replaces Talking [INFOGRAPHIC]
Has texting taken over as the primary form of communication for today’s teens?
7 Great JavaScript Resources
As a JavaScript developer, you’ll need to keep up with the latest news and learn new skills. We’ve put together a list of our favorite JavaScript resources to help save you time and energy.
10 Fascinating Facts About Phone Numbers
You probably dial a few of them every day, but do you ever stop and think about what’s behind a phone number? When the first numbers were introduced? How you ended up with the area code you did?
The Future of Mobile Payments [INFOGRAPHIC]
We know that mobile payments are redefining commerce, but will our phones soon replace our wallets?

For more tech news and resources, follow Mashable’s tech channel on Twitter and become a fan on Facebook.

Business & Marketing

HOW TO: Leverage Location for Better Ad Campaigns
While local advertising may not be new, the question is, how do brands win in this new world of location media?
Zynga’s Journey From Founding to IPO [INFOGRAPHIC]
Zynga’s come a long way in 5 years — and it’s taken a lot of funding and acquired a lot of talent & companies along the way.
5 DIY Ecommerce Solutions for Small Business
For the small retailer who wants to start selling quickly, there are several great options available in the form of hosted services and subscription-based web applications.
HOW TO: Land a Job at Airbnb
Mashable spoke with Joe Gebbia, Airbnb’s co-founder and chief product officer, to learn more about what it’s looking for in new hires.
Convertible Debt vs. Equity: Which Is Right for Your Startup?
Investors and entrepreneurs butt heads on whether convertible debt is better than equity. Here, we review the pros and cons of each.
7 Twitter Marketing Campaigns to Learn From
Delve in to Twitter marketing lessons from American Airlines, Network Solutions, UNICEF India, IBM, USA for UNHCR, McDonald’s Canada and appbackr.
HOW TO: Use CoTweet as a Marketing Tool
A great way to keep your social media presences in line is with CoTweet, a web-based social media management and analytics tool.
7 Winning Examples of Game Mechanics in Action
Gamification is the use of game mechanics to engage audiences and improve a business. These seven gamified innovations should inspire you to strategize via game analysis.
Find a Job in Social Media, Communications or Design
If you’re seeking a job in social media, we’d like to help out.
Why Facebook Relies on Third-Party Agencies to Scale Its Ad Platform
To buy ads on Facebook, you often have to go through 22 firms with access to Facebook’s Ads API. Why are such companies necessary?
10 Top Tech Entrepreneurs Share Their Favorite Food Trucks
Food trucks purvey the meals on wheels that keep entrepreneurs well-fueled.
7 Easy Ways to Do Good Online Beyond Donations
Even if you lack spare money and extra time, there are many meaningful ways to give back beyond check writing or volunteering for hours.
How the Private Space Race Has Taken Off
Private manned spaceflight is set to revolutionize aerospace and give future generations the ability to visit the stars on the cheap.

For more business news and resources, you can follow Mashable’s business channel on Twitter and become a fan on Facebook.

Image courtesy of Webtreats

More About: business, List, Lists, MARKETING, Mobile 2.0, social media, tech, technology

For more Social Media coverage:

Follow Mashable Social Media on Twitter
Become a Fan on Facebook
Subscribe to the Social Media channel
Download our free apps for Android, Mac, iPhone and iPad

Filed Under: Facebook, Google, search engine optimization, Social Networking Tagged With: acquisitions, apple, Blogging, business, Business Lists, Channels, Design Lists, Facebook, Facebook Lists, features, funding, Google Lists, google plus, How-To, infographics, List, Lists, Marketing, Mobile 2.0, Mobile Apps, Mobile Lists, Programming and Web Development Lists, search engine optimization, SEO, social media, Social Media Lists, Social Networking, tech, technology, Twitter, Twitter Lists, Web Design, Web Development

42 New Digital Media Resources You May Have Missed

July 2, 2011 by Stephanie Buck Leave a Comment

No doubt your summer celebrations this weekend will leave you little time to catch up on reading. To help you out, we’ve compiled a handy roundup of this week’s most helpful, informative and inspiring stories.

We’ve celebrated iPhone’s birthday, we’ve pondered celebrity impact on social good, and we’ve laughed over geeky gadgets. This week Mashable overflowed with engaging content. Find out what you missed!

Editors’ Picks

HOW TO: Manage Your Online Reputation Using SEO
While you might not be able to remove damaging content from the Internet, there’s a good chance you can minimize its impact using simple SEO techniques.
Meet the People Who Scored Twitter’s Shortest Usernames
Here’s a look at the users who snagged premium social real estate with the shortest Twitter usernames on Earth. We’ve got you covered from @A to @Z.
The History of Advertising on Facebook [INFOGRAPHIC]
Advertisers will spend upwards of $4 billion on Facebook advertising this year. When did the social network become such an ad juggernaut? We chronicle its evolution.
Meet the Top 15 Photographers on Instagram [PICS]
Instagram has exclusively shared its most-followed users list with Mashable. Our gallery includes their favorite shots and photographic philosophies.
15 Fun Products to Geek Up Your 4th of July BBQ [PICS]
If you enjoy witty product design that doesn’t take itself too seriously, then take a look through our photo gallery of geeky barbeque gadgets.
25 Most-Shared Mashable Stories in June
Find out which Mashable news posts, feature stories, infographics or opinion pieces garnered the most shares across social platforms in June.

Social Media

HOW TO: Use Turntable.fm To Promote Your Music Venue
Here’s an interesting Turntable.fm use case for all you venue owners: Promoting your upcoming shows.
Read & Write Album Reviews on “Yelp for Music” Site
Rate and review albums and get recommendations from friends for new music.
If You Do Anything, You Can Probably Dedicate it to Charity
Causes.com is letting users donate any personal moment — from weddings to holidays to marathons — to charity.
Remembering Michael Jackson: 10 Terrific Tributes [VIDEOS]
Rather than dwell on his tabloid-saturated death, we prefer to remember Michael Jackson as the talented artist he was, through the voices and dance moves of his fans.
Our Favorite YouTube Videos This Week: The Summer Edition
We’re kicking off those lazy, hazy days with a collection of jams that should get you all pumped up to slack off.
13 of the Most Viral Award Show Moments [VIDEOS]
From Kanye to Britney to Gary Busey, these award show antics made us laugh and cringe.
Top 10 Twitter Trends This Month [CHART]
We’ve gathered a month’s worth of trends to find out what was most relevant to tweeps in the month of June.
8 Ways Social Media Has Changed Our Lives
As we head into our Mashable Social Media Day festivities, we’d like to take a look at the effect social media has had on our daily lives.
Users for Sale: Has Digital Illiteracy Turned Us Into Social Commodities?
Many of us experience the web through discrete corporate channels such as Google and Facebook that probably don’t have our best interests at heart. Are we ceding our last hope of free information to marketers and corporations?

For more social media news and resources, you can follow Mashable’s social media channel on Twitter and become a fan on Facebook.

Tech & Mobile

3 Fresh Apps for Finders, Keepers & Seekers
Our selections this weekend include one for wannabe freelance tour guides, another for the digital organizer and a third one for pure entertainment seekers.
Clock-Watching: 12 Terrific Timepieces For Your Office [PICS]
We’ve found a dozen wall clock designs that range from retro classics to future collectibles.
Fun With Fauxlaroids: Top 10 ShakeItPhoto iPhone Snaps
The team behind the ShakeItPhoto iPhone app curates a collection of their favorite snaps.
Happy 4th Anniversary, iPhone [INFOGRAPHIC]
Four years later, how has the iPhone changed the mobile industry? How has it changed Apple?
3 Simple Ways Tech Can Grow Greener Cities
We don’t need to go that far to make our cities more energy-efficient. Urban planner Peter Calthorpe discusses the ways tech can improve the quality of life in your city.
5 Things You Need to Know About the Security of Google Apps
Information is heading into the cloud, but what do you need to know to keep your data safe?
Q&A App Formspring Hits 25 Million Users [INFOGRAPHIC]
How did a Q&A service become such a social media powerhouse, and what’s in its roadmap for the future?
How Phones Get Phished [INFOGRAPHIC]
Ever wonder how mobile devices get hacked or phished? This infographic breaks it down.
Happy Birthday Sony Walkman: 10 Retro Accessories for Cassette Connoisseurs [PICS]
Celebrate the Walkman’s anniversary with our gallery of great accessories that celebrate the iconic ’80s gadget.

For more tech news and resources, follow Mashable’s tech channel on Twitter and become a fan on Facebook.

Business & Marketing

Top 10 Most Memorable GoDaddy Ads [VIDEOS]
In honor of GoDaddy’s $2.5 billion sale, we’re humoring your curiosity by featuring its most controversial and memorable ads.
HOW TO: Land a Job at LinkedIn
Brendan Browne, LinkedIn’s director of global talent acquisition, discusses how LinkedIn job applicants can stand out from the crowd.
10 Creative Bar Code Designs [PICS]
To mark the UPC bar code’s birthday, we’ve got a great gallery of cool and creative designs.
9 Steps to Consider When Valuing Your Startup
Determining your startup’s worth is one of the hardest parts of the fundraising process. We’ve devised a few considerations to help value your company.
HOW TO: Claim Your Business On Facebook Places
Here’s a quick step-by-step guide to help you claim your small business on Facebook Places — once you claim it, you can start advertising.
HOW TO: Unify Your SEO & SEM Strategies
Search engine marketing and search engine optimization are no longer two separate disciplines. Here are 3 tips for getting them to work in sync.
How Starbucks Is Paving the Way for Mainstream Mobile Payments
While QR codes and near-field devices are getting lots of buzz, Starbucks’ implementation of a simple 2D code system is pushing the boundaries of mobile payments.
4 Simple Ways To Get Customer Feedback Online
Do you know what your customers think about your products and services? Here are four easy ways to find out.
5 Ways the Advertising Industry Is Preparing for a Digital Future
As the web increasingly empowers us to choose the media we care about, brands commit to creating content and experiences that thrive in our on-demand culture.
7 Innovative Ways the iPad Is Used in Retail
Here are seven businesses at the forefront of the iPad retail wave that are leveraging the device in unique and innovative ways.
Do Celebrities Really Help Online Causes?
Celebrities have established a ubiquitous presence in social good campaigns, but are your idols helping or hurting online philanthropy?
5 Innovative Facebook Campaigns to Learn From
Five recent Facebook campaigns use the social networking platform in innovative ways to promote products and engage consumers.
HOW TO: Turn Your Resume Into a Gorgeous, Web-Based Infographic
Want an eye-catching, scannable resume — no code/design required? Vizualize.me makes it a snap. Sign up now for early access.
Find a Job in Social Media, Communications or Design
If you’re seeking a job in social media, we’d like to help.
Why Do People Follow Brands? [INFOGRAPHIC]
What makes people want to follow their favorite brands on friend-focused networks such as Facebook? Get Satisfaction has the answers.
The End of Demographics: How Marketers Are Going Deeper With Personal Data
Demographics have defined the target consumer for more than half a century — poorly. Today’s psychographics build a deeper understanding of the customer.
HOW TO: Protect Your Company’s Passwords
Here are tips to help you keep your passwords safe and organized — because no one wants to be hacked.
6 Tips for Providing Better Online Customer Support
Here are easy ways an online store can increase satisfaction levels through customer support.

For more business news and resources, you can follow Mashable’s business channel on Twitter and become a fan on Facebook.

Image courtesy of Webtreats

More About: business, facebook, Features Week In Review, gadgets, infographic, List, Lists, Mobile 2.0, mobile apps, social good, social media, tech, technology, twitter

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Filed Under: Facebook, search engine optimization, Social Networking Tagged With: Blogging, business, Channels, ecommerce, Facebook, features, Features Week In Review, Gadgets, How-To, infographic, infographics, iphone, List, Lists, Mobile 2.0, Mobile Apps, search engine optimization, SEO, social good, social media, Social Media Lists, Social Networking, tech, technology, Twitter, video, Web Apps, Web Development

44 New Digital Media Resources You May Have Missed

June 26, 2011 by Stephanie Buck Leave a Comment

Wow, we have a ton of resources this week. And we’re perfecting one of the most engaging ways to view news: the infographic. Our team loves them and we know you will too. Enjoy the infographic posts below.

We’ve also generated helpful How-Tos, gathered tons of apps and presented cutting-edge technology for your business. For a rich roundup of resources, search no further. We’ve got your back.

Looking for even more social media resources? This guide appears every weekend, and you can check out all the lists-gone-by here any time.

Editors’ Picks

10 Creative Social Media Resumes To Learn From
Want to stand out from the crowd of social media applicants? Check out these 10 impressive resumes for inspiration.
HOW TO: Get the Most Out of the iPhone Camera’s HDR Functionality [PICS]
The iPhone 4 offers “HDR” functionality that can help you get the most out of the iPhone’s built-in camera. Here we take an in-depth look at the feature and offer advice as to when it’s best to use it and — just as importantly — when it’s not.
Top of the Flops: 10 Tech Products Ahead of Their Time [VIDEOS]
It’s a sad truth: Not every great idea translates into commercial success. Take a trip down memory lane via our video gallery, full of interesting examples of innovations that didn’t pay off.
How Big Is the Web & How Fast Is It Growing?
Ever wondered just how big the Internet really is? Here are some graphics that will put it all in perspective.
How Social Shopping Is Changing Fashion Production
Established fashion brands are inviting shoppers to determine what items in a collection get produced, and in some cases, even what gets designed.

Social Media

The History of Email [INFOGRAPHIC]
Email’s been around for 40 years, can you believe it? Here’s what it’s been up to.
Top 10 Twitter Trends This Week [CHART]
Wondering which topics had Twitter abuzz this past week? Check out the full list of top trends.
How Dad’s Music Indicates What You Listen To Today [INFOGRAPHIC]
This amusing flowchart predicts the kind of music you prefer by the tunes your father listened to.
Google Doodles for Father’s Day: Every One Since 2000 [PICS]
Take a look at our gallery of Google doodles for Father’s Day, going all the way back to the year 2000.
How Movie Marketers Are Innovating On Facebook
There’s more to Facebook marketing than setting up a fan page. Here’s how a few studios are engaging movie fans in creative ways.
What’s the Most Social City in the World? [CONTEST]
Tell Mashable why your city is the most social media savvy and you could win a Social Media Day prize pack.
Behind the Scenes on 8 Innovative Social Media Campaigns
A look at social campaigns from Ford, Mattel, Internships.com, Old Spice, Toy Story 3, Edge Shaving Gel, The Voice and Buffalo Wild Wings.
Top 20 Most-Shared Tennis Ads of All Time [VIDEOS]
What makes for a viral tennis ad? In a word: Roger Federer. Here are the top 20 with seven from the Swiss phenom.
How Has Social Media Changed Your Life?
Tell us how social media has changed your life, and your photos and videos could be featured on CNN iReport and Mashable.
10 Beautiful Social Media Infographics
We’ve gathered 10 amazing infographics which are still quite fresh with relevant info. We hope you enjoy them!
10 Years in Afghanistan: A Decade in Flickr Photos [PICS]
As President Obama addressed the nation regarding the withdrawal of troops from Afghanistan, we posted a photo tribute to the brave soldiers overseas.
How Social Media Is Changing Paid, Earned & Owned Media
Social media has blurred the lines between the media silos, forcing agencies to rethink their structure and the approach to media planning.
How the World Uses Social Networks [INFOGRAPHIC]
Social Networks in every country might live on the same Internet, but that doesn’t prevent differences in online customs and culture from developing along geographic borders.
7 Tips for Better Twitter Chats
Twitter chats are a great way to engage experts and establish thought leadership in your industry. Set yourself up for success with these seven tips.
16 Food Trucks Serving Up Tweetable Eats
Mashable spoke with the people behind the tweets about your favorite meals on wheels, from San Francisco to Manhattan.
Facebook Books: 7 Ways To Print Your Social Media Memories
Whether you want your current profile preserved as a unique memento or a way to view your Facebook pics offline, there’s a solution here to suit.

For more social media news and resources, you can follow Mashable’s social media channel on Twitter and become a fan on Facebook.

Tech & Mobile

5 Gadgets We’re Playing With This Week
Mashable reviews the JBL OnBeat, Samsung Droid Charge, HTC Sensation 4G, Jawbone Era Bluetooth Headset and Sleeptracker Pro Elite.
3 Handy Apps for Digital Wizards
Check out this collection of applications for you digital leaders promoting your digital prowess, planning a hotel stay or listing your events calendar in a social way.
5 Big Trends in Mobile Commerce [STUDY]
Investment and innovation in the m-commerce space may be superseding awareness and demand, according to a study conducted by Group SJR on behalf of Liz Claiborne Inc.
10 Mobile Astronomy Apps for Stargazers
From stargazing to satellite tracking, these 10 mobile apps will fuel your celestial pursuits.
How New York City Is Going Digital in 2011
Bringing government infrastructure into the digital age can be challenging, but Rachel Sterne, NYC’s new chief digital officer, has a multi-faceted plan.
7 Free QR Code Reader Apps for Android [PICS]
Need a good Android app for scanning those QR codes? Here are a few to choose from.
5 More Handy Web Apps to Save You Time at Work
Web apps are a friend to all who mash the keyboard from nine to five. Here are five more productivity boosters we love.
HOW TO: Choose a PHP Framework for Your Next Project
Web frameworks have exploded in popularity, but which one is right for you and your project?
3 Tips for Making Your Mobile App More Discoverable
App stores are crowded places, but with a bit of internal optimization and external linking, your mobile offering can get the recognition (and sales) it deserves.
Hacking for Change: 17 Apps That Could Make a Difference
One hackathon with a focus on social good yielded 17 applications that could do a lot to help individuals and communities, too.

For more tech news and resources, you can follow Mashable’s tech channel on Twitter and become a fan on Facebook.

Business & Marketing

5 Tips for Transitioning From College to Startup Life
It’s not always easy to jump from college to a full-time job. Here are some pieces of acquired wisdom to set you on the right path.
13 Ways to Improve Your International SEM Strategy
We spoke with 10 search experts about how marketers can improve their international search engine marketing strategies.
Why Russia’s Social Media Boom Is Big News for Business
Russia is seeing tremendous growth in social media use in the last year. It’s a golden opportunity for brand and marketers with the right approach.
9 Things You Need to Know About ICANN’s New Top Level Domains
Confused by the new gTLD domains from ICANN? Let’s clear it all up for you in 9 straightforward questions.
Who’s Winning: Walmart or Amazon? [INFOGRAPHIC]
Walmart might make more money, but Amazon is ahead of the big box store in several areas — and in revenue, it’s gaining ground fast.
5 Creative Location-Based Campaigns for Small Businesses to Learn From
See how five small businesses cashed in free location-based networks.
Why the Best Innovations Are About Relevance, Not Invention
The innovations that change the world are often spurred by small changes to existing technologies, rather than outright invention. Here’s a look at how to apply this to your business.
7 Tips for Bootstrapping Your Startup
No money? No problem! Here are some best practices for operating your bootstrapped startup.
5 Proven Twitter Marketing Strategies
With new ad products, marketing on Twitter is more complicated than ever before. Here are a few tips on how to get started.
Click This: Why Banner Ads Are Having a Banner Year
Banner ads are selling like crazy despite their paltry click-through rates. What’s behind the madness?
5 Key Benefits of the Collaboration Economy
Small businesses that embrace the collaborative spirit through social media find themselves in a better position to compete with their larger counterparts. Here are 5 approaches.
How the Economy Has Aided the Rise of Digital Coupons [INFOGRAPHIC]
After the latest recession, couponing picked up again, but more and more consumers are leaving paper coupons behind.
10 Things to Include in Your Startup Pitch Presentation
Investors don’t have a lot of time to hear pitches. Here are the 10 slides you should include in your pitch deck to seal the deal.

For more business news and resources, you can follow Mashable’s business channel on Twitter and become a fan on Facebook.

Image courtesy of Webtreats

More About: business, facebook, Features Week In Review, gadgets, List, Lists, Mobile 2.0, social good, social media, tech, technology, twitter

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Filed Under: Facebook, search engine optimization, Social Networking Tagged With: acquisitions, Blogging, business, Channels, Facebook, features, Features Week In Review, funding, Gadgets, How-To, List, Lists, Mobile 2.0, Mobile Apps, search engine optimization, SEO, social good, social media, Social Media Lists, Social Networking, tech, technology, Twitter, Web Apps, Web Design, Web Development

47 New Digital Media Resources You May Have Missed

June 18, 2011 by Stephanie Buck Leave a Comment

This week the weekly roundup delivers news, advice and trends aplenty. Searching for the next Facebook? Nervous about the security of mobile payment options? Eager to incorporate game-like incentives into your workplace? We’re here to satisfy your curiosity and fill you in on all that you may have missed this week.

Looking for even more social media resources? This guide appears every weekend, and you can check out all the lists-gone-by here any time.

Editors’ Picks

HOW TO: Land a Job at Google
Advice on getting a job at Google, straight from the horse’s mouth.
HOW TO: Use Social Media for Recruiting
Here are tips and innovative examples to help you find top talent on social networks like Twitter, Facebook and LinkedIn.
Why Mobile Payments Are the Safest Solution for Online Transactions
Because phone numbers aren’t tied to bank accounts, mobile transactions are proving to be secure.
Why Top Brands Are Investing So Much Time In a Social Media Leaderboard
Is Empire Avenue, a self-described social exchange, slated to become the next Facebook or Twitter? We talked with top brand managers and power users to find out.
10 Instagram Tips For Bands, By Bands
With Instagram, it’s easier than ever to create a highly visual tour diary to sate the appetite of your friends and followers.
How Social Media Is Fueling the Food Truck Phenomenon
Food trucks experienced a boom just as the economy started to tank. Social media has played a huge role in making the trucks more accessible as they develop a loyal community.

Social Media

10 Must-Follow Fake Twitter Celebs [PICS]
Take a look at the top ten fake Twitter personas from the world of celebrity.
How Cities Are Using Web Video To Take Control of Their Public Image
Just as media and entertainment have evolved in the social media era, so too have civic organizations taken advantage of networking tools to better the perceptions of their communities.
How 3 Mashable Fans Are Celebrating Social Media Day
A look at how three people are planning for Social Media Day 2011.
The Voice: How a TV Show Became a 24/7 Social Media Conversation
“The Voice” might be the most social and digitally integrated show on television, and ratings indicate the risks are paying off. Here’s a look behind the scenes of its digital strategy.
5 Innovative Ways to Teach Your Skills Online
Several platforms have launched within the last two years that democratize teaching. Here are five tools for teaching your skills online.
Get a Job in Social Media, Community Management or Online Sales
If you’re looking for a gig in social media, we’re here to help.
3 Social Publishing Apps That Empower Human Curators
So much technology is focused on replacing humans. These startups aim to value human editorial input to make sense of the web.
How Non-Profit Organizations Are Bolstering Citizen Media Around the World
Citizen journalists can tell the stories that major media outlets often miss, and there are organizations around the world dedicated to keeping this trend alive and well.
Post Weinergate: 10 More People Who Lost Jobs Over Social Media Mistakes
In the last few years we’ve seen dozens of instances where individuals, celebrities, athletes and politicians have lost their jobs or been forced to resign because of content posted to Facebook, Twitter and other social networks.
10 Ways Angry Birds Is Taking Over the World
We’ve gathered proof that Angry Birds has transcended almost every corner of the gaming world — not to mention, cooking!
10 Excellent Free eCards for Father’s Day
Whatever your relationship with your dad, we’ve got a card to suit — all of them free!
Top 10 Harry Potter Spoofs [VIDEOS]
We thought it would be a good time to take a look back at all the great Harry Potter spoofs, parodies, mashups and comedy songs created by both fans and critics.
How Digital Media Is Changing the Sports Experience
A generation ago, fans rooted for teams. Now we’re knee deep in the lives and careers of individual players. What’s changed, and how has the social web affected our relationship to sports?
America According to Twitter: U.S. City Names Remixed [INFOGRAPHIC]
If Twitter users named U.S. cities, what would Americans be calling their hometowns right now? This infographic will show you.

For more social media news and resources, you can follow Mashable’s social media channel on Twitter and become a fan on Facebook.

Tech & Mobile

5 Gadgets We’re Playing With This Week
Mashable reviews the Sound Freaq SFQ-01, MSi GT683 Gaming Notebook, Soundmatters foxL v2.2 Bluetooth Speaker, The Lark and Samsung Chromebook Series 5 3G Notebook.
7 Boilerplates, Templates & Resets for a Fresh Start
Every web developer has a set of tools to help them get the job done quickly and well. Here are seven boilerplates, templates and resets to get you started.
4 Fun Apps for Foodies, Savers & Travelers
We’ve chosen applications and services specifically for the foodies, travelers, deal-lovers and nightlife-goers among us.
One Speaker Dock for the Entire iOS Family
As long as you’re not looking to crank the volume up to 11, the JBL OnBeat makes a good addition to an iOS family.
The Future of Voice Search
The emergence of a new technology is helping smartphone users easily find information without having to fiddle with tiny keyboards.
10 Clever Laptop Cooling Solutions [PICS]
Whether it’s a desktop fan stand or simply a pad to prevent your thighs from getting too toasty, there are options for everyone.
Samsung’s Droid Charge Delivers on the Promise of 4G LTE
The Droid Charge might not be the best-specced phone on the market, but paired with Verizon’s 4G LTE network, it has some of the best data speeds we’ve seen.
HOW TO: Optimize Marketing Copy For Mobile
Presenting copy on the mobile web requires a whole new set of considerations. Check out these tips for making your content as impactful as possible.
5 Mobile Apps Trying To Do Some Social Good [VIDEOS]
Applications for Good challenged developers to make an app for social good. Check out the five winners right here.
100+ Gadgets & Accessories to Make Your Soul-Crushing Office More Fun
Even if you’re lucky enough to enjoy your job, spending time in a boring office can be dull. Here at Mashable, we believe a fun workplace with some stylish touches can make all the difference.
New HTC Sensation 4G Brings Dual-Core Goodness to T-Mobile
We review T-Mobile’s HTC Sensation 4G — how its construction, battery life and speed stack up to the competition.
10 Stunning iPhone Bird Photos
From penguins to pigeons, from the countryside to the sidewalk, here are 10 beautiful bird-themed images captured by iPhotographers from all over the world.
See the World & Plan Your Next Trip With This iPhone App
SpotWorld takes a hybrid mobile and social approach to reinventing the age-old concept of travel guides.
Who Is Winning & Losing in the Tech Talent Wars? [INFOGRAPHIC]
There’s an arms race in the world of tech. Who’s nabbing the best developers, and who’s seeing a massive brain drain?
3 Issues Hindering the Spread of Connected TV
There are a few important reasons why connected TV hasn’t hit the mainstream, and it’s all about economics and technology.
More Dads Own Nintendo Wiis Than Other Consoles [INFOGRAPHIC]
Before you rush out and buy Dad a video game for Father’s Day, check out this infographic.

For more tech news and resources, you can follow Mashable’s tech channel on Twitter and become a fan on Facebook.

Business & Marketing

Exclusive: Who Won The E3 Buzz Battle? [INFOGRAPHIC]
Now that Nintendo, Sony and Microsoft have sung their spiels at E3, Webtrends shows us which one got the most buzz during the week.
HOW TO: Land a Job at Google
Advice on getting a job at Google, straight from the horse’s mouth.
4 Tips For Interviewing Long-Distance Job Candidates
We’ve spoken to some experts in the area to bring you professional tips for how to successfully interview over long distances.
How Much Money Should Your Startup Raise?
There’s no one-size-fits-all answer. Here’s a look at the pros and cons of different strategies.
Watch It Later: Squrl Is Your Video Queue on the Web, iOS & Apple TV
Squrl, a video curation platform for watching videos on your own time.
HOW TO: Get Started With the COMPASS CSS Framework
CSS can be a pain, but the open-source framework COMPASS can help. We’ll give you a quick introduction to how COMPASS works, and some tips on how to make it work for you.
Could Game Mechanics Turn Work Into Play? [INFOGRAPHIC]
Could a few game-like incentives in the workplace be a better motivator for employees? Here’s how games and business might work together.
8 Superior WordPress Plug-ins for eCommerce
To help small businesses establish their online presence, we’ve generated a list of great ecommerce plug-ins that function with WordPress.
7 Ingenious Resumes That Will Make You Rethink Your CV
Want to stand out from the crowd of applicants? Check out these 6 impressive resumes to get you motivated.
4 Rules of Engagement for Mobile Marketing
Brands need to get smart about how they approach mobile marketing. Here are four cardinal rules.

For more business news and resources, you can follow Mashable’s business channel on Twitter and become a fan on Facebook.

Image courtesy of Flickr, webtreats

More About: business, facebook, Features Week In Review, gadgets, Lists, Mobile 2.0, social good, social media, tech, technology, twitter

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Filed Under: Facebook, search engine optimization, Social Networking Tagged With: Blogging, business, Facebook, features, Features Week In Review, Gadgets, Lists, Mobile 2.0, search engine optimization, SEO, social good, social media, Social Media Lists, Social Networking, tech, technology, Twitter, Web Apps, Web Design, Web Development

iPhone App Turns People You Meet in Person Into Facebook Friends

June 17, 2011 by Christina Warren Leave a Comment

A new mobile app startup hopes to help you connect with people nearby on Facebook — by cutting down on the friction of the friend request.

The startup, Friendthem, has just released its free iPhone app [iTunes Link] that is designed to let people see the Facebook users around them and then send a friend request immediately, or file the request away for later.

In other words, it’s easy to friend someone at a meeting or a party — or to pretend that you’ll do so later.

We spoke with Friendthem founder Richard Passer about the app and why he believes that the friend request deserves to be “elevated to its proper status as the gateway to all social networking connections.”

Whether you meet someone at a bar, in the park or at a conference, friending that person on Facebook or following them on Twitter or Foursquare is now a common social norm. But the process of actually finding and sending a friend request can be complicated, thanks to the sheer number of people on Facebook. Searching for a common name like “Jason Smith” can yield dozens of results. If a users hasn’t shared their photos with non-friends, or updated their location recently, tracking that person down can be difficult.

So people who want to connect on Facebook can use Friendthem as kind of a hybrid meeting place. You get to control what information about yourself is shared with others. You choose whether your name or photo is displayed. You can decide to show off your hometown, or not.

Other users that have Friendthem installed and are close by can then see you in the app, and choose to initiate a friend request now or later.

This video shows the app in action:

The app doesn’t require any sign-up — simply login using Facebook and then choose what information you want to make visible. For users that don’t want to be listed in certain areas — like at the office or on vacation — Friendthem lets users create geo-fences, or areas where they will be hidden from the app.

Friendthem is different from apps like Hashable or Bump because the focus is on building relationships within Facebook. If you share any mutual friends with someone nearby, Friendthem will let you know.

Still, will users download and install yet another social app? Passer was optimistic on this point. He believes that the utility of Friendthem will outweigh the hassle of another download. We’re not convinced that’s true, but the fact that three users were found within our city block while testing the app — which has had zero publicity so far — could prove him right.

The app is out for iPhone now and an Android version will be released in the next few weeks. A Windows Phone app is also in the works.

In the future, Passer will also look at developing apps that connect users to other Twitter or Foursquare followers. For now, however, his focus is on Facebook.

In an ideal world, Facebook would open up its mobile API in such a way that users could opt to use Friendthem from a standard Facebook app, and then just by having Facebook for iPhone or Android installed, Friendthem users could send requests.

For now, however, it’s an idea with promise. The “Friendthem Later” feature is particularly nice because it tags the location where the person was located with the request — great for those nights when you can’t remember who you met or where.

Sending a friend request in the app takes place using the standard Facebook mobile API. Users still have to send a message and confirm the request, so accidentally sending friend requests shouldn’t be a problem.

If Friendthem can gain a critical mass of users, we could see this being an app we would use every day.

What do you think about using location-aware technology to help aid in friend requests? Let us know in the comments.

More About: facebook, friend request, friendthem, iphone apps

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Filed Under: Facebook, search engine optimization, Social Networking Tagged With: Blogging, Channels, Facebook, friend request, friendthem, iOS, iphone, iphone apps, Mobile 2.0, Mobile Apps, mobile devices, News, search engine optimization, SEO, Social Networking

4 Rules of Engagement for Mobile Marketing

June 17, 2011 by Carla Paschke Leave a Comment

Carla Paschke is Director of Mobile Innovation at Engauge where she is responsible for providing best-in-class mobile strategies for clients, including Coca-Cola and Chick-fil-A. Follow her on Twitter @carlapaschke.

Smartphones, the most powerful data-collection tools ever created, don’t just tell brands what consumers want but where consumers are. Sometimes they even tell brands what consumers are doing at different times of the day.

Location, activity and time are a powerful combination, however, many companies, in a rush to seize a toehold in the exploding mobile market, mistakenly focus on the technology instead of the people using it.

Their messages lack relevancy and consumers filter them out the mobile equivalent of telemarketing. To be relevant to consumers, and to slip past the filter, companies must shift their approach to mobile marketing.

Consumers no longer passively participate in campaigns. Instead, they respond in real time, influencing both the scope and direction of promotions. It’s a two-way conversation. It’s not enough to release a sparkly new mobile app. Innovative applications are important, of course, but brands have to do more.

Brands have to motivate people to act by designing campaigns as dynamic and flexible as the mobile market, which now includes search, social, video, music, gaming, payments, retail transactions, location-based services and augmented reality.

Brands need a deep understanding of how mobile apps can drive views, downloads and checkins, and how to schedule specific calls-to-action around release dates, product trials and related campaigns, both on and offline.

Brands need real-time information monitoring from mobile apps and social media to get a broad perspective. They also need to zoom down to ground level, tailoring the user experience on an individual level.

Further, brands must build these new mobile capabilities atop a solid strategic foundation. Rather than developing a series of one-offs, brands should consider how their mobile applications integrate with the mobile web.

With all this in mind, here are four cardinal rules to consider.

1. Send Useful Signals, Not Meaningless Static

According to Gartner, the mobile advertising market is expected to double to $3.3 billion in 2011 and swell to $20.6 billion by 2015. Yet many of these mobile ads will never be seen. Bombarded by emails, Facebook status updates and tweets, consumers are overwhelmed by noise.

This dynamic isn’t going to change. A wise brand strategy, then, swims within the current instead of against it, presenting itself as a useful component of the filtering process.

Mobile isn’t a channel for disruption. For example, if you’re a brand targeting dieters or health-conscious consumers, develop an app to filter the latest research on super foods or the latest cancer discoveries.

2. Create Two-Way Conversations to Build Brand Value

From a messaging standpoint, the great novelty and power of a mobile device is context: A mobile phone is the only consumer appliance that knows where it is at all times.

Companies can unlock that power by sending hyper-targeted messages based on narrow windows of opportunity or location. But the process shouldn’t end there. Brands and their agency partners need to know how to get consumers to talk back, to register their preferences in low-key, frictionless ways.

Multi-billion-dollar companies have been built atop algorithms tied to small clickable buttons — think about the “Like” button on Facebook, or the “Was this review helpful to you?” button on Amazon. For Amazon, simply adding that question to each product page brought in $2.7 billion of additional yearly revenue. When people see that their input actually does have some effect, they appreciate it and come back. The more they register their preferences, the more trust brands will build.

3. Socialize the Content & Campaign With Conversation

As social networks have become seamlessly integrated into the rituals of daily life, it’s not surprising to see that the social network market has become saturated.

Overall growth is slowing. In 2010, 134.6 million people used social networks across any technology platform each month, and in 2011, that number will rise by a little more than 3%, according to eMarketer. But consider that social networking is now the fastest-growing mobile activity.

Brands need to take this shift into account as consumers get in the habit of checking Facebook on the run and ignoring brands that don’t respect the coin of the Facebook realm: direct interaction.

Facebook is a tool for conversations. Ad campaigns are conversations too. This is a nice coincidence and a useful one to any brand that knows how to effectively integrate the sometimes chaotic feedback that comes streaming in from this new class of smartphone-liberated consumers, jabbing at their phones in stores, schools, trains and homes.

4. Understand and Apply Usage Data

By combining three types of mobile data — location, activity and time — it’s now possible for marketers to assemble a subtle and detailed picture of consumer behavior, one that also takes into account the shifting personas of consumers. A mom, for instance, is a different person at 7 a.m. when she’s getting the kids ready for school, than she is at 9:00 a.m. when she gets to the office.

Can a savvy marketer shift her message to stay relevant to that mom within a few hours? Relevancy is both the challenge and the opportunity of the revolutionary data-collection capabilities of smartphones.

Image courtesy of iStockphoto, fotosipsak, and Flickr, mag3737

More About: business, engagement, MARKETING, Mobile 2.0, smartphone

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Filed Under: Facebook, search engine optimization, Social Networking Tagged With: Blogging, business, Channels, contributor, engagement, Facebook, features, Marketing, Mobile 2.0, Mobile Apps, search engine optimization, SEO, smartphone, social media, Social Networking

51 New Digital Media Resources You May Have Missed

June 12, 2011 by Zachary Sniderman Leave a Comment

Hello and welcome back to Mashable‘s weekly roundup of tool and resources for your daily life. This week we have some cool stories on how to start marketing on SCVNGR, social media campaign case studies, top announcements from both E3 and Apple’s developer conference as well as a gallery of Google’s best animated doodles.

Looking for even more social media resources? This guide appears every weekend, and you can check out all the lists-gone-by here any time.

Editors’ Picks

Sarah Palin Email Archive Going Online — Here’s How To Find It
The state of Alaska released 24,199 pages of email correspondence from former Gov. Sarah Palin’s time in office. The printouts are now being digitized.
Hands-On: Twitter’s New Photo-Sharing Service
Twitter is launching a new photo-sharing service. What does it look like and can it topple Facebook?
7 Services That Apple Just Challenged or Changed
Here’s our rundown of which apps and services are likely feeling a bit threatened following WWDC 2011.
9 Beautiful One-Page Websites for Design Inspiration
One-page sites are a great way to have a strong impact with minimal content. Check out these 9 stellar examples.
Nintendo Wii U: First Impressions [PHOTOS]
Nintendo stole the show at E3 with the unveiling of its Nintendo Wii U console, but does it have enough to beat the competition?
HOW TO: Optimize Text Ads for Search
Text ads aren’t sexy. They look bland, aren’t colorful and often read like they’re being shouted by annoying salespeople. Here are some tips for making them better.
6 New & Innovative Social Media Campaigns to Learn From
From utilizing online video in an inventive way to creating a unique presence on Facebook, these six social media campaigns are some of the best we’ve seen lately.

Social Media

9 Things Weinergate Tells Us About Twitter
New York Rep. Anthony Weiner is embroiled in a scandal involving a picture sent from his Twitter account to a Seattle college student.
How Top Redditors Compete for Karma [INFOGRAPHIC]
Top Redditors spend upwards of 8 hours each day submitting links and commenting on content. Here’s how the top few stack up.
Social Media-Using Guys Are Lovin’ The Fast Food [INFOGRAPHIC]
In a survey filled with statistics both obvious and surprising, we find out about the junk food preferences of certain social media users.
HOW TO: Parent a Digital Native [COMIC]
Worried your kids are getting too much inappropriate computer time? Here’s a pro tip.
This Week in Politics & Digital: Weinergate, Palin & Romney
This week we dealt with Weinergate, Mitt Romney’s presidential bid and Sarah Palin’s bus tour extravaganza. See how social media helped make them happen.
Global Internet Traffic Expected to Quadruple by 2015 [INFOGRAPHIC]
What does the explosion of connected devices mean for worldwide Internet traffic? And which devices and regions will see the most growth? Our infographic breaks it down.
HOW TO: Share & Embed Your Favorite Comic Books on Any Site
Graphicly.com is giving comic book fans a new suite of tools for sharing and talking about their favorite comics online.
Top 10 Animated Google Doodles [VIDEOS]
Blown away by the interactive Google doodle for guitarist/inventor Les Paul’s birthday? So are we, and it’s left us hungry for more.
Why Business Collaboration Is Necessary in a Socially Sustainable World
When competitors collaborate, the benefits can extend beyond the bottom line and into a more sustainable environment and community.
Congress Members Produce 30% Fewer Tweets After Weinergate [INFOGRAPHIC]
It appears Congress members’ tweets have gone down roughly 30% after Rep. Anthony Weiner’s lewd photo surfaced on Twitter.
7 Les Paul Google Doodle Tunes From Mashable Readers
Mashable readers rocked out with Thursday’s Les Paul Google doodle. Here are their best tunes.
The Case Against Having a Social Media Department [INFOGRAPHIC]
Should you have a social media department? This infographic might change your mind.
It Was All Just a Huge Misunderstanding [COMIC]
If you thought your mobile reception was bad, imagine what it must have been like in 1933.

For more social media news and resources, you can follow Mashable’s social media channel on Twitter and become a fan on Facebook.

Tech & Mobile

5 Gadgets We’re Playing With This Week
This week Mashable staffers got their hands dirty with the Samsung Q10 camcorder, Joby GorillaMobile for iPhone 4, Logitech Keyboard Case by ZAGG for iPad 2, Etymotic hf3 Earbuds and the MiLi Power Projector 2 pico projector.
6 New Apps For Getting More Out of Foursquare
We’ve collected six of our favorite Foursquare applications, each making our place and checkin data come alive.
Exclusive Review: Two Elegant iPhone 4 Cases Have Carbon Fiber Backs [PICS]
In our exclusive review, Element Case proves that you don’t have to spend a ton of money to have a carbon fiber case for your iPhone 4.
4 Fresh Apps For Your Weekend Enjoyment
Looking for something to do this weekend? Try out these great new apps!
How To Embed Practically Anything On Your Blog or Website
If you want the hands-down, easiest way to embed practically anything on your blog or website, have we got a tool for you!
10 Chic Charging Stations [PICS]
We’ve found 10 classy charging stations for your consideration in a range of styles and at a variety of price points.
10 Great Android Multiplayer Games
Looking for Android-powered fun with friends? Try a few of these multiplayer games for the Android platform.
Texts, Tweets & To Dos: What’s New in iOS 5
The latest version of the iOS has finally been announced, and it has a bundle of new features — more than 200, by Apple’s count.
HANDS-ON: iTunes in the Cloud [PICS]
Here’s a blow-by-blow tour of iTunes in the Cloud.
PlayStation Vita: First Impressions [PHOTOS]
We got a chance to look at Sony’s new portable gaming system. Head in and find out what we thought.
10 Eco-Friendly Accessories for a Greener Office [PICS]
From clever bins to reusable cutlery to designer paper clips, these objects will add some environmentally-friendly credentials to your office, and hopefully inspire your colleagues to go green too.
Why Apps, Not Apple, Are Killing BlackBerry
Apple’s version of BBM might have taken the glitz out of BlackBerry’s key feature, but the company was in decline long before that.
How Mobile Phones Are Saving Lives in the Developing World
Your old cell phone is a piece of junk, right? Wrong. Two startups are creating cellphone technology that can save lives in developing countries.
The Top 6 Xbox Announcements at E3 [PHOTOS]
We’ve combed through all of Microsoft’s announcements this week and boiled them down to the top five announcements you need to know about.
Kinect Star Wars: First Impressions [PICS]
Star Wars is finally coming to the Xbox Kinect. Will it live up to gamers’ lofty expectations?
9 Well-Designed User Registration Pages To Learn From
A good registration page can mean the difference between window shoppers and signups. Here are some forms that make it compelling to hit the submit button.
Top 3 Gaming Trends From E3 2011
Here’s what we’ve learned about the gaming industry from this year’s E3 conference.

For more tech news and resources, you can follow Mashable’s tech channel on Twitter and become a fan on Facebook.

Business & Marketing

7 Unique Eco-Friendly Company Transportation Alternatives
Sperm bikes, electric cars and biodiesels, oh my! These seven companies operate with some of the most innovative green company transportation options.
4 Facebook Marketing Tips for Entertainment Bra
Because the most effective Facebook marketing programs often combine compelling content with personality, entertainment brands are uniquely positioned to succeed on this platform.
Who Owns the Advertising Space in an Augmented Reality World?
Ownership of ad space in the physical world (billboards, signs etc.) is clearly defined. But what about the digital layers of augmented reality?
4 Social Video Lessons Brands Can Learn From Hollywood
It’s summer blockbuster season, and Hollywood has created some truly innovative and effective video campaigns. What can brand marketers learn from these content kings?
6 Easy Ways To Reward Your Twitter Followers
Consumers follow their favorite businesses on Twitter to get an inside look at the business — here are six ways to reward them for their loyalty.
Why Augmented Reality Is Poised To Change Marketing
The future envisioned in films like “Minority Report” is already here, and marketers are already jumping into the tech. Here’s a look at the promise.
5 Content Marketing Strategies for Small Business
Here are some tips to improve the effectiveness of your blogs posts, videos and tweets
HOW TO: Maximize Your Brand’s Relevance With Facebook Post Targeting
Facebook marketers know the value of personalizing information. Here are 4 strategies for better targeting on Facebook.
How Small Businesses Are Using Mobile [INFOGRAPHIC]
SMBs say they can’t survive without mobile technology. Here’s how they’re using mobile for day-to-day operations around the U.S..
HOW TO: Start Marketing on SCVNGR
Mashable spoke with Chris Mahl, SCVNGR’s SVP of marketing, to get some tips and best practices for starting a marketing campaign on the location-based gaming platform.
Why Brands Need a Digital Customer Experience Strategy To Stay Competitive
A few years ago, having a digital customer experience strategy meant having a website. In today’s world, successfully delivering a cohesive experience across multiple devices and platforms requires a thoughtful approach.
How Agencies Are Spending Online Media Budgets [INFOGRAPHIC]
The share of money going to Internet advertising is rising steeply, and the options for those dollars are multiplying just as quickly.
9 Lessons From Successful Brands on Twitter
Twitter is a crucial part of any social communication plan. Here are nine companies that know their stuff, along with lessons you can put to use.
5 Ways To Raise Funds for Your Startup
It’s often easier to come up with a big idea than it is to fund it. Here are 5 common ways entrepreneurs go about putting money behind their projects.

For more business news and resources, you can follow Mashable’s business channel on Twitter and become a fan on Facebook.

Image courtesy of Flickr, webtreats

More About: business, facebook, Features Week In Review, gadgets, List, Lists, Mobile 2.0, social good, social media, tech, technology, twitter

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Filed Under: Facebook, search engine optimization, Social Networking Tagged With: Blogging, business, Channels, Facebook, features, Features Week In Review, Gadgets, List, Lists, Mobile 2.0, search engine optimization, SEO, social good, social media, Social Media Lists, Social Networking, tech, technology, Twitter, Web Apps, Web Design, Web Development

50 New Digital Media Resources You May Have Missed

June 5, 2011 by Zachary Sniderman Leave a Comment

Mashable‘s back this week with another whopping list of tools and resources for your digital life.
This week we have stories about how to make a 3D video using YouTube, a look back at the history of WordPress and some great May roundups like the most shared stories on Mashable and the top 20 most shared ads.
Looking for even more social media resources? This guide appears every weekend, and you can check out all the lists-gone-by here any time.
Editors’ Picks
Mitt Romney’s Presidential Bid as Told by Social Media
Former Massachusetts Gov. Mitt Romney announced his presidential bid at an event in New Hampshire on Thursday. Here’s what the event looked like from social networks.
Why Web Personalization May Be Damaging Our World View
Web giants like Google and Facebook learn our preferences to provide a better experience, but they may only be serving up content we like, rather than content we need to see.
HOW TO: Make a 3D YouTube Video With Two Cameras and Some Sticky Tape
Here’s a super-simple, step-by-step look at how to shoot and edit a three-dimensional video for YouTube.
HOW TO: Make a Mini Movie Theater With Your iPhone
The MiLi Power Projector 2 offers iPhone owners a fun way to share video.
Why Fashion Photographers Are Flocking to Instagram
It’s little wonder that Instagram, a leading iPhone application for stylizing and distributing photos on the iPhone, is quickly proving popular among street style photographers.
7 Ways to Build a Business Around WordPress
WordPress is the fastest growing CMS on the web. If you’re a WP guru, here are a few approaches to building a business around the popular platform.
Top 5 Foursquare Mistakes Committed by Small Businesses
Here’s what not to do as you embark on your Foursquare marketing endeavors.
Social Media
Why 2011 Is Mashable’s Big Growth Year [VIDEO]
Mashable’s Pete Cashmore joined Bloomberg West’s Emily Chang this week to discuss the current Internet boom and why 2011 is Mashable’s big growth year.
Happy Little Checkins: Bob Ross on Social Media [INFOGRAPHIC]
Ever wondered how Facebook might be portrayed by iconic painter/TV personality Bob Ross?
Internet Drama [COMIC]
Here’s a show we’d watch.
RIP Gil Scott-Heron: 5 YouTube Videos To Remember Him By
We’ve scoured YouTube and found the 3 most popular official videos of Gil Scott-Heron’s work.
This Week in Politics & Digital: The Online Influence Issue
Online influence is the golden fleece for politicians. This week we look at Pawlenty’s bid, Obama’s advisory appointments and media response feeds.
Is There a Social Media Tech Bubble? [INFOGRAPHIC]
Valuations of social media companies are starting to remind us of 1999. But are they overvalued? See all the numbers in this infographic.
4 Ways To Support the Troops this Memorial Day
Help honor the troops this Memorial Day with these four online and social media initiatives.
The Facebook Effect on Relationships [INFOGRAPHIC]
Facebook allows for social benefits & self-esteem boosts, but also enables stalking and jealousy. How does it effect your relationships?
How Twitter Works as a Q&A App [INFOGRAPHIC]
How Twitter Works as a Q&A App [INFOGRAPHIC]
The 25 Most-Shared Mashable Stories in May
Find out which Mashable news posts, features stories, infographics or opinion pieces garnered the most shares across social platforms.
5 Amazing Charity Ads Shown at Cannes [VIDEO]
Good Work, a new program that pairs cutting edge (re: awesome) creatives with non-profits, has teamed up with the 58th Cannes Lions International Festival of Creativity for a YouTube contest.
HOW TO: Connect With Mashable Readers Offline [VIDEO]
Mashable Meetups are events organized by Mashable readers. They give our fans the opportunity to meet and discuss social media and technology offline.
3 Pressing Questions Facing the Future of Social Media
With the exponential growth of social media, the questions of relevancy, capacity and control should be top-of-mind for companies competing for the future of the web.
For more social media news and resources, you can follow Mashable’s social media channel on Twitter and become a fan on Facebook.
Tech & Mobile
HANDS ON: Motorola Droid X2, Verizon’s First Dual-Core Smartphone [PICS]
Mashable takes the Motorola Droid X2 out of the box and for a quick spin.
A Look Back at Eight Years of WordPress
In just eight years, WordPress has evolved from a basic blogging tool into a powerful force in online publishing.
4 Fun Apps To Enhance Your Digital Lifestyle
We’ve curated a list of lifestyle applications for our uber-social readers to gain even more fulfillment from their digital activities.
6 Gadgets We’re Playing With This Week
This week Mashable staffers got their hands dirty with Nike’s SportWatch GPS, the Logitech Alert Security System, Altec Lansing Orbit USB Stereo wireless speakers, Logitech’s HD Pro Webcam C910, and the GoFlex Satellite.
15 Fabulous Free Wallpapers for Your iPad [PICS]
Take a look through our gallery for a variety of iPad-friendly imagery ranging from stunning nature photographs to abstract computer-generated designs.
4 Free iPhone Apps for Making Home Movies
We’ve gone ahead and compiled a list of video-sharing/-creating apps to help you document this, the best summer of your life
Call of Duty Elite Adds Social Layer to Hit Gaming Series [PICS]
Video game company Activision has finally revealed Elite, a new social layer for its wildly popular Call of Duty games.
Web Security: Why You Should Always Use HTTPS
Even if you’re on a secure public Wi-Fi network, other users with the password could intercept data between your browser and the websites you visit. Here’s why using HTTPS is so important.
Unlocking the Value of the Checkin: What’s Next for Location Apps
Are checkin cheaters diluting the value of location apps? A few startups are betting that consumers will flock to networks where their checkins have the most return.
How One Impressive Mobile App Plans to Overcome Language Barriers
Just point your camera at text to see the translated words appear on your device’s screen in real-time, no Internet connection required. Is this app too good to be true?
HOW TO: Add the +1 Button to Your WordPress Site
Here’s a guide for self-hosted WordPress.org users who want to enable and add the +1 button to their site and their blog posts.
10 iPhone Apps for Planning the Perfect Wedding
It’s wedding season! The following 10 apps are great for planning, managing, or just getting some wedding inspiration.
Should You Build That Website You’ve Been Talking About? [FLOWCHART]
Have you got the skills, chops and the posse to build a killer site? This flowchart will show you the way.
6 Factors Behind the Mobile Photo Sharing Boom
Online photo sharing has been around for a while, but what’s made mobile apps like Hipstamatic and Instagram so wildly popular lately?
How 7 Black Hat Hackers Landed Legit Jobs
Here are seven bad-guys-gone-good. Once criminal, these geniuses now use their hacking skills in corporate and academic life.
Rumor Roundup: All About Apple’s iCloud Streaming Service
There have been a lot of rumors flying around about iCloud, so we thought it prudent to gather them all together for your edification.
For more tech news and resources, you can follow Mashable’s tech channel on Twitter and become a fan on Facebook.
Business & Marketing
Beyond Badges: 3 Smart Ways to Gamify Your Startup
Game mechanics are a great way to engage users, but it takes more than just slapping badges on your site or app. Here are three strategies for approaching “gamification.”
HOW TO: Set Up an Online Resume
Here are our top tips for posting your resume to your website, video hubs, document-sharing websites and LinkedIn, along with some examples for each.
7 Stunning Augmented Reality Business Cards [VIDEOS]
A creative business card can help differentiate you from others. Here are some great examples on how to use augmented reality to stand out from the crowd.
4 Creative Ways to Reward Your Facebook Fans
You have a Facebook Page — here are four ways to help you more effectively engage with your fans and turn them into brand ambassadors.
4 Ways To Nurture Your Child’s Entrepreneurial Spirit
The road to a “professional” job can be a lot less rocky than the career of an entrepreneur. It may be hard for parents to guide kids who want to take risks building the next big thing.
9 Viral Videos That Are Actually Advertising
It’s not cool to be seen trying to launch a viral video campaign – hence these stealth efforts.
How to Decide Whether Your Business Needs an App [INFOGRAPHIC]
Do you need an app? Or do you just need a mobile website? Here are some stats to help you figure it out.
How SCVNGR’s First National Brand Partnership Scored Big During March Madness
Buffalo Wild Wings amassed 184,000 players of its SCVNGR game during March Madness. Here’s a look behind the scenes of this incredibly successful campaign.
How JetBlue’s Social Media Strategy Took Flight
Marty St. George, JetBlue’s senior vice president of marketing, explains his views on the airline that came of age in the social media era.
5 Key Shifts Happening Right Now in the World of Digital Marketing
David Jones, the global CEO of Havas and Euro RSCG, points to five specific trends in digital marketing.
4 Ways Video Conferencing Can Benefit Small Businesses
Web meetings are not just a good way to connect a far-flung team. They also cut costs and boost overall productivity.
8 Reasons Every Ecommerce Site Should Get Serious About Video
In the ruthless competition for online market share, producing web video can give you a significant edge.
3 Tips for Better Mobile SEO
Here are some high-level SEO strategies that brands can implement into their overall mobile efforts to ensure they are getting maximum visibility.
Top 20 Most-Shared Video Ads This Month
Mashable and Unruly Media track the most-shared video ads for the month of May.
For more business news and resources, you can follow Mashable’s business channel on Twitter and become a fan on Facebook.
Image courtesy of Flickr, ansik
More About: business, facebook, Features Week In Review, gadgets, List, Lists, Mobile 2.0, social good, social media, tech, technology, twitter
For more Social Media coverage:
Follow Mashable Social Media on Twitter
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Filed Under: Facebook, search engine optimization, Social Networking Tagged With: Blogging, business, Channels, Facebook, features, Features Week In Review, Gadgets, List, Lists, Mobile 2.0, search engine optimization, SEO, social good, social media, Social Media Lists, Social Networking, tech, technology, Twitter, Web Apps, Web Design, Web Development

Groupon, LivingSocial Launch Realtime Deals Battle in New York

June 1, 2011 by Todd Wasserman Leave a Comment

Groupon and LivingSocial plan to battle in the New York market with competing local daily deals services.
Groupon’s expansion, which started Wednesday, builds upon the May 20 debut of Groupon Now in Chicago, Groupon’s hometown. Groupon Now also launched in San Francisco on Wednesday.
LivingSocial, meanwhile, plans to introduce its Instant Deals platform in New York on June 8. New York will be Instant Deals’ second market after Washington, D.C., LivingSocial’s hometown. LivingSocial plans to offer $1 lunch deals to kick off the service, a strategy it used in Washingon, D.C. in April. The new offerings from both broadcast short-term deals (lasting a few hours or all day) to users’ mobile phones when they’re nearby.
In New York, Groupon will offer deals with Artichoke Basille’s Pizza and Brewery, Infinity Shoes and Butter Lane Cupcakes. In San Francisco, Groupon’s partners include Gaspare’s Pizza House & Italian Restaurant, Georgiou Studio and Frankie’s Bohemian Cafe. LivingSocial has not named its partnering vendors.
Groupon and Living Social first revealed their local daily deals platforms in March. The two face competing entries from Facebook and AT&T, among others.
Image courtesy of Flickr, wwarby
More About: att, daily deals, facebook, groupon, Groupon Now, LivingSocial, Mobile 2.0
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Filed Under: Facebook, search engine optimization, Social Networking Tagged With: AT&T, Blogging, daily deals, Facebook, groupon, Groupon Now, LivingSocial, Mobile 2.0, News, search engine optimization, SEO, Social Networking

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