At the end of his keynote address at this year's CES in Las Vegas, an event normally dominated by gadget talk, Intel's CEO Brian Krzanich struck a serious note by laying out a plan to improve diversity at his company and in the industry at large.
"I'm here to say tonight it's time to step up and do more," Krzanich said in his remarks, before pledging $300 million to boost diversity. "It's not good enough to say we value diversity and then have our workplaces and our industry not reflect the full availability and talent pool of women and underrepresented minorities."Google, Amazon, Facebook, Twitter, and Microsoft
But why would Google, a company that has worked on projects like driverless cars, personal jet packs and a space elevator, want to deliver dog food — even if it is by flying robots?
Google is a massive company with a variety of exciting projects, but it makes money almost entirely from advertising. Space elevators are great, but they don't pay the bills
To stay competitive against companies like Facebook and Amazon, which are making major inroads on Google's turf, the company must develop offerings to attract companies and users — including drone delivery. Read more...More about Google, Amazon, Facebook, Business, and Marketing
Ever since there were shops, people have enjoyed window shopping. But a new phenomenon is emerging that takes the habit to the extreme.
If you save things to your Amazon wishlist without ever actually buying them, browse gadgets, clothes and offers online as a pastime or fill your shopping cart without going through with the payment, you may be a fauxsumer.
This “false consumerism”, particularly prevalent among millenials, is the process of discovering products online without purchasing anything. Shopping without having the goal of actually buying.
The rise of fauxsumerism was revealed in a recent study of 1,300 14-to-34-year olds in the US. These millenials, born between 1980 and 2000 are browsers rather than buyers. The report found they create wishlists, both to engage with brands and for fun, with no intention of actually buying. Sometimes they don’t have the money to make the purchase but save the item anyway. There is even the suggestion that these fauxsumers get the same kick out of saving an item as they would if they had bought it. Read more...More about Amazon, Tumblr, Consumer, Millennials, and Pinterest