Match Your Marketing Style to a Killer Marketing Strategy

Match Your Marketing Style to a Killer Marketing Strategy

From Ivana Taylor:

If communication strategies can be created based on personality type, why can’t there be marketing strategies based on the same thing? This idea dawned on me as I was making excuses for adding video to my website. No matter how great video...

Go Red with the American Heart Association

Today is National Wear Red Day and Klout has teamed up with the American Heart Association to raise awareness for heart disease. Be one of the first to see the Director’s Cut of “Just a Little Heart Attack,” a short film directed by Emmy-nominated Elizabeth Banks. The film is inspired by real-life stories of women affected by heart disease.

The first 5000 influencers to opt-in will receive a free Red Dress lapel pin!

Use your Klout for good and join us in the #GoRed movement today. Visit GoRedForWomen.org to learn more and spread the word!

How do you use your Klout for good?

Go Red with the American Heart Association

Today is National Wear Red Day and Klout has teamed up with the American Heart Association to raise awareness for heart disease. Be one of the first to see the Director’s Cut of “Just a Little Heart Attack,” a short film directed by Emmy-nominated Elizabeth Banks. The film is inspired by real-life stories of women affected by heart disease.

The first 5000 influencers to opt-in will receive a free Red Dress lapel pin!

Use your Klout for good and join us in the #GoRed movement today. Visit GoRedForWomen.org to learn more and spread the word!

How do you use your Klout for good?

5 Ways to Use Facebook to Grow Your Real Estate Business

5 Ways to Use Facebook to Grow Your Real Estate Business

From Jennifer Gregory:

Facebook has become an integral part of marketing for many realtors. It's a way to spread the word about their services and reach new clients. In many ways, Facebook is the online version of what successful realtors have been doing for years:...

How to Make Your Brand Unforgettable

How to Make Your Brand Unforgettable

From Alexandra Levit:

Bulbstorm is a marketing startup based in Phoenix with 25 employees that offers a social engagement platform that allows users to create interactive Web experiences. The company’s employees are always looking for creative ways to get people...

Roar of the crowd: Super Bowl on Twitter

From @TimTebow leading the Denver Broncos to a shocking overtime win (and a new record for sports-related Tweets per second: 9,420) to San Diego Chargers receiver @ericweddle1’s sideline Tweets from the Pro Bowl—we watched all of the NFL post-season’s most memorable moments come alive on Twitter.

And while the @Giants and @Patriots’ rematch and halftime show play out on TV, the national conversation is happening well beyond your den: it also happens on Twitter. Follow your favorite NFL players, coaches and commentators during the game, or just search for #SuperBowl to see how everyone is reacting to the action on the field.


To discover new accounts related to the Giants or the Patriots, follow @GiantsTweets and @NEPatriotTweets. These accounts automatically select and retweet the top Tweets from official team accounts, coaches, players, owners and local media.

Of course, it wouldn’t be the Super Bowl without the creative ads, and this year we’re introducing a Twitter twist. Immediately after the game, you can replay all of the ads that aired during the game and Tweet votes for your favorites on adscrimmage.twitter.com. We’ll announce which ad dominated the post-game Twitter conversation on Feb. 12, a week from Sunday. Learn more about the program here.

Twitter is the best place to see and share your take on everything Super Bowl—and for sports-related Tweets all year long, follow @Twittersports.

How a Yarn Company Keeps Up With the Times

How a Yarn Company Keeps Up With the Times

From Jane Applegate:

Embracing social media and garnering celebrity endorsements are two strategies Lion Brand Yarn uses to ensure prosperity in these challenging economic times. “We combine an old-world, traditional product with cutting-edge marketing,”...

Super Bowl XLVI Influence All-Stars

This Sunday the New England Patriots will face the New York Giants in Super Bowl XLVI. Whether you’re in it to watch commercials, sweat over Ron Gronkowski’s injury, check out Madonna’s half-time show, or worship Eli Manning’s right arm, the Super Bowl has something for you.

This year could be the most social Super Bowl yet as fans everywhere collectively cry, argue, jeer, rejoice and more on social media using whatever gadgets they have on hand. To help you get the most out of your social bowl experience, we’ve found the people you should be tuning into on Twitter. With that, we present to you the Super Bowl XLVI Influence All-Stars that include NFL analysts, the top influencers on the #Superbowl, and of course, players from the Giants and Patriots teams.


 
We also took a look at the Super Bowl content that had the most impact within the past month. The most influential tweet by far came from Mark Herzlich, linebacker for the New York Giants. Herzlich was diagnosed with a rare form of bone cancer in 2009. He took some time to battle the disease, made a full recovery, and returned to football in 2010. Two days ago, he tweeted triumphantly:


Retweeted 15802 times

On a more humorous note, Lord Voldemort, the parody of the infamous villain from the Harry Potter series, made an ominous prediction that spread through the Twittersphere like wildfire. The Dark Lord wrote:


Retweeted 4421 times

Vinny Guadagnino, reality star from the Jersey Shore, made waves simply by expressing some honest New York Giants fan love:


Retweeted 2991 times

Last but not least, Rob Gronkowski, tight end for the New England Patriots, sent many people ROFLing when he tweeted as his brother Chris Gronkowski, fullback for the Indianapolis Colts.


Retweeted 625 times

We’d like to thank our friends at @TweetStarGame for their help putting together the top Super Bowl players. They’ve also made a sweet Super Bowl page that will help you connect with all the players from both teams this weekend. Check it out!

Will you be watching the Super Bowl? What are you looking forward to seeing? Which team are you rooting for?

Super Bowl XLVI Influence All-Stars

This Sunday the New England Patriots will face the New York Giants in Super Bowl XLVI. Whether you’re in it to watch commercials, sweat over Ron Gronkowski’s injury, check out Madonna’s half-time show, or worship Eli Manning’s right arm, the Super Bowl has something for you.

This year could be the most social Super Bowl yet as fans everywhere collectively cry, argue, jeer, rejoice and more on social media using whatever gadgets they have on hand. To help you get the most out of your social bowl experience, we’ve found the people you should be tuning into on Twitter. With that, we present to you the Super Bowl XLVI Influence All-Stars that include NFL analysts, the top influencers on the #Superbowl, and of course, players from the Giants and Patriots teams.


 
We also took a look at the Super Bowl content that had the most impact within the past month. The most influential tweet by far came from Mark Herzlich, linebacker for the New York Giants. Herzlich was diagnosed with a rare form of bone cancer in 2009. He took some time to battle the disease, made a full recovery, and returned to football in 2010. Two days ago, he tweeted triumphantly:


Retweeted 15802 times

On a more humorous note, Lord Voldemort, the parody of the infamous villain from the Harry Potter series, made an ominous prediction that spread through the Twittersphere like wildfire. The Dark Lord wrote:


Retweeted 4421 times

Vinny Guadagnino, reality star from the Jersey Shore, made waves simply by expressing some honest New York Giants fan love:


Retweeted 2991 times

Last but not least, Rob Gronkowski, tight end for the New England Patriots, sent many people ROFLing when he tweeted as his brother Chris Gronkowski, fullback for the Indianapolis Colts.


Retweeted 625 times

We’d like to thank our friends at @TweetStarGame for their help putting together the top Super Bowl players. They’ve also made a sweet Super Bowl page that will help you connect with all the players from both teams this weekend. Check it out!

Will you be watching the Super Bowl? What are you looking forward to seeing? Which team are you rooting for?

Presentation Secrets of Charlotte Beers

Presentation Secrets of Charlotte Beers

From Matthew E. May:

Charlotte Beers is one of the most successful business women in the world. She has only failed miserably at one thing: retirement. She's tried four times. Her resume is impressive: first ever female senior vice president at...

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