How One Company Used Social Media to Get on Walmart’s Shelves

How One Company Used Social Media to Get on Walmart

From Kim Bhasin:

Orabrush founder Robert Wagstaff came up with a great product but he just couldn't sell it. Even after spending $50,000 on informercials and pitches about the tongue-scraping brush that eliminates bad breath, it looked like the company was going...

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