Social Networking for Mortgage Professionals

Recently we kicked off the first week of Social Networking for Real Estate agents and I have been approached to create a similar Boot Camp for mortgage professionals. This blog post explains a little about how this 8 week boot camp can increase your online exposure and bring you more leads!

I am currently also putting together an FAQ for both of these Boot Camps, however the question that I receive most is “Can I get this on recording?”

The answer is no. Simply, because this is not a typical ‘webinar’ based training session. You will be teamed up with other mortgage professionals for 8 weeks to help each other learn the information, motivate each other and increase your online exposure through the use of powerful SEO, SEM, SMM and Social Networking techniques.

What will I learn during the Boot Camp?

At the end of the Social MAX Boot Camp for Mortgage Professionals you will have created an entire targeted social marketing strategy for your mortgage business. I give you my personal guarantee that this will be the single most important thing you EVER do for your business.

In Fact if you disagree at the end of the Social MAX boot camp, you will have the chance to publicly announce so in your testimonial on MY public profiles and you will receive a full refund for doing so.

To give you a better idea of what is entailed, this is what you and I will be doing TOGETHER during the 8 week program. (or have your mortgage assistant do this for you)

INITIAL WEBSITE REVIEW

We will go over your site, site content, titles descriptions, anchor text linking and see what needs to be improved. The search engine optimization of your website is not part of my Social MAX program, but I feel it’s important that you know where your site stands before we begin.

PROFILES

We will update and optimize all of your social profiles and will set them up for your mortgage business. Your personal profiles MUST have a picture of you and be personalized to you. Your business profiles must be customized to your business. We will not proceed with business profiles in violation of the social networks. Each social network is different and it is my job to help you get your profiles setup correctly the first time.

We will create uniform branding across all of your social networks. If you do not have branding yet, then my graphics team can work with you to design an image that is right for your business. This is optional and you will have to email me to ask my graphics team to work with you. I’m not going to try to sell this to you. If you need it, let me know.

FOCUS ON WHAT WORKS

We will be focusing on the top social networks. (Facebook, Twitter, YouTube and LinkedIn)

In this 8 week Boot Camp you will be working closely with other mortgage professionals on your team to… (read more at Social Networking for Mortgage Professionals)

-Cheryl

Cheryl Waller
Marketing Consultant SEO, SEM, SMM
www.CherylWaller.com

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